PIM solutions for e-commerce, manufacturers and B2B
The right product data in the right channel, at the right time. We build PIM solutions tailored to your business – with integrations across e-commerce, ERP, translation tools, and print – to maximise the value you get from PIM. We work with platforms including Struct, Inriver, Geins, and Akeneo, with extensive experience modelling complex product data.
What is Product Information Management (PIM)?
PIM stands for Product Information Management – a system that centralises, organises, and distributes product information in a structured way. It ensures that accurate, consistent information is used across all channels, from web and e-commerce to print. In a PIM, you manage everything from product descriptions and images to technical specifications and video – improving both internal processes and, ultimately, the customer experience.
When is it time to implement PIM?
A PIM system is particularly valuable when:
You manage a large number of products across multiple channels
Large volumes of product data need to be organised
Multiple teams collaborate on product information
Fast updates are needed across several channels simultaneously
The business is growing and needs to scale
Translations are required for different markets
Articles about PIM
What is PIM? A guide on what it is and means.
Inriver vs Struct vs Ecom – what solution is the best fit for you.
Guide for a successful PIM-implementation.
A brief overview of the solution and the highlights of Struct PIM.
Six benefits of Struct PIM according to our developers and users. Six benefits of Struct PIM according to our developers and users
How Struct's pricing model and license costs work..
Where technology meets customer value - benefits of PIM.
Centralized information:
Gather all product information in one place for easy updating and enable smooth distribution to your various channels.
Improved data quality:
Reduce the risk of inconsistent or incorrect information. Leads to fewer returns and incorrect orders, for increased customer satisfaction.
Compliance with legal requirements:
Facilitates compliance with the Digital Product Passport (DPP) and other regulations.
Shorter time-to-market:
Get new products out faster with automated processes that save time and resources. Results in faster revenues.
Boosts sales:
Easy to adapt information for different channels. Analysis tools for insights enable more profitable assortment and marketing decisions.
Smooth translations:
Integrate with translation tools and manage multilingual product data directly in PIM. For increased reach and increased sales.
Customers who trust us with their PIM.
Polarn O. Pyret customer case. Successful development of e-commerce and PIM through close collaboration.
JULA customer case. How we helped Jula with the implementation of a new modern PIM.
Regin customer case. New PIM, seamlessly integrated with web and business systems.
Structure and processes supporting your PIM solution.
No two product data sets are the same – which is why the data model always needs to be tailored to your business. Choosing the right PIM system matters, but the real value comes from a well-designed structure and efficient processes. Cypoint has extensive experience designing data models for complex product structures and optimising how organisations work with product management. We make sure your systems support your processes – not constrain them – so you can handle product data efficiently and avoid incomplete or inaccurate information.
PIM contributes to increased profitability.
With accurate and consistent product information, it becomes easier to attract and retain customers, grow sales, and reduce returns. PIM is a powerful tool for businesses that want to take control of their product information. By bringing everything together in one place, streamlining processes, and ensuring quality across all channels, you strengthen your position in the market. As commerce becomes increasingly digital, PIM is becoming a critical part of any strategy built to meet future demands.
Our PIM specialists help you get maximum value – from strategy through to implementation.
Contact us and we will tell you more.
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