PRODUCT INFORMATION MANAGEMENT (PIM) IS AN IMPORTANT SUCCESS FACTOR FOR YOUR E-COMMERCE
A good PIM system with efficient processes makes it possible to deliver consistent, high-quality product information in all channels. For example, web, mobile, print and in-store. We guide you and implement and manage your PIM system. With a holistic approach and expertise in systems, technology and processes, we lead you to a successful implementation that gives you the most for your investment.
A NEED FOR PIM?
Do you have product information stored in many different places?
Is your product information structured?
Do you have product information that is spread out in many channels and in many different markets?
Is your translation process cumbersome?
Do you have an unstructured enrichment process?
The PIM system gives you the opportunity to enrich the often limited basic information about products that for example come from the ERP system. This makes it easier to showcase and present the assortment in an inspiring way in all sales channels.
With the help of Product Information Management (PIM), the right product information is always easily accessible, structured and traceable. This is especially important for companies with many sales and marketing channels.
The possibility of automating processes counteracts repetitive manual work that can often be a source of error. It helps both you and your customers. A streamlined work process provides better control and faster release management towards different markets and optimized time-to-market.
A structured presentation of products makes it easier to search, filter and find the right products, which benefits the experience of your e-commerce. It also gives you the opportunity for effective support to the customer as both customer service and end customer have the same information about the product.
Your customers will not be patient with inconsistent, unclear, or inaccurate information. Investing in a PIM system that really works benefits all parties.
7 out of 10 customers log out if the product presentation is poor.
The study: “Inside the mind of an online shopper”, inriver.
WHY DO OUR CUSTOMERS CHOOSE TO WORK WITH US?
"We chose Cypoint for their expertise in inriver PIM.
We ran a large migration project and their expertise contributed greatly to the project."
Peter Löwhagen, Jula
EXPERT CONSULTING WITHIN PIM
There are a number of factors that create good conditions for a PIM project. Our PIM specialists are experts in areas such as process mapping, analysis regarding organization and processes as well as technology, implementation, roll-out and management. We offer this with deep domain knowledge of PIM and certified competence in inriver's PIM platform.
DO YOU WANT TO KNOW MORE?
CEO, Cypoint Inspire AB